Dear Aspirants,

Marketing Quiz is very important for State Bank of India’s Probationary Officer and also for Clerk exams. Practice these Questions more and easily get good marks in General Awareness Category. All the Best.

1. In Marketing, the Macro Environment includes 4 factors called PEST Factors. What is E in PEST?
a) Environmental Factors
b) Educational Factors
c) Economic Factors
d) Entrepreneurship Factors

2. Which of the following comes under Micro Environment?
a) Technology
b) Economy
c) Strategy
d) Competition

3. Which of the following factor comes under Macro Environment?
a) Climate
b) Supplier-Related factors
c) Industry
d) Market Demand

4. The Acid-test of a brand is
a) Brand Loyalty
b) Brand New
c) Brand Marketing
d) Brand Name

5. The best advertisement is a
a) Internet Advertising
b) Using Top Heroines
c) Satisfied Customer
d) Using Sports Persons

6. In Marketing, the term CALL denotes
a) Call centre
b) Call on demand
c) Calling on a prospect
d) Calling for Assistance

7. In Marketing Benchmark denotes
a) Products in the stage of releasing
b) Introducing New Products
c) Setting Standards
d) Employees in Bench

8. In Marketing, DSA Stands for
a) Direct Sales Authority
b) Direct Selling Agent
c) Directly Selling Agencies
d) Distribution and Selling Agency

9. Market Size implies
a) Size of the industry
b) Scope for Marketing
c) Size of the Marketing Division
d) All the above

10. In Marketing, the term Diversification denotes
a) Marketing using diversified sales persons
b) Marketing in diversified areas
c) Marketing of diverse products
d) None of these