Dear Aspirants,

Marketing Quiz is the basic part of Competitive exams. It is the scoring subject and also the easier one so we give advice to Bank Aspirants to grasp these questions. It is a series of Marketing MCQs.

Don’t forget to share your marks after test 🙂

1.Which among the following is increased by Marketing Research?
a)Nominal Cost
b)Profits
c)Marginal Cost
d)Revenue

2.A Lead in marketing means ?
a) Point of Sales
b) Market Leader
c) Prospective Buyer
d) A company available for sale

3.The term marketing refers to?
a) New product concepts and improvements
b) Advertising and promotion activities
c) A philosophy that stresses customer value and satisfaction
d) Planning sales campaign

4.SME Means____?
a) Small and medium enterprises
b) Small scale marketing entities
c) Small and medium establishments
d) Small scale marketing establishments

5.In marketing term Attitude can best be defined as a –
a) Rude behaviour of Salesperson
b) Rude behaviour of consumer
c) Mental state of consumer
d) Ego of the marketing executive

6.A name, term, sign, symbol or design or a combination of these that identified the market or seller of a product or service is called___?
a) Product feature
b) Sponsorship
c) Brand
d) Logo

7.Cost that do not vary with production or sales level are called___?
a) Independent-costs
b) Variable cost
c) Standard costs
d) fixed costs

8.Motivation means _________.
a) Inspiring employees to perform better
b) Better communication skills
c) Sales coaching
d) Market research

9.Which of the following is not a service?
a) Fixed deposit receipt
b) Postage stamp
c) Insurance policy
d) Gift coupon of the chain store

10.A group of related products that function in a similar manner, are sold to the same customer groups and marketed through the same type of the outlets is called____?
a) Group
b) Product line
c) Category
d) Market

Thank you 🙂 🙂